You may have heard the saying “content is king”. It is very valid for websites, but the biggest mistake that people make is to focus on only SEO or only content optimisation. It’s important to understand that SEO makes demands for things your website needs, while content marketing fulfils those demands.

Ensure your SEO and content work together in partnership.

SEO initiatives will not be entirely successful without content marketing, and content marketing faces the same fate without SEO. We consider content marketing as part of our SEO initiatives to confirm it is made available as a useful commodity. We also work to optimise content for relevant keywords, keyword synonyms, appropriate tone of voice, readability and originality.

Talk to us about content optimisation for your website.